KFC Extends Support to Teachers, Students, & Local Schools in a New Give-Back Program Through a Partnership with Campus Multimedia
KFC is launching a local school marketing program in the Louisville and Orlando markets that supports elementary and high schools during the 2023-24 school year.
This effort is underlined by gifting schools student-incentive tools that equip teachers and school fundraising nights.
KFC is partnering with Campus Multimedia, the leader in school marketing execution, to deliver student-focused enhancements across elementary and high schools during the 2023-24 school year.
The multi-layered program is designed to provide value to teachers, students and athletic departments while promoting the delicious menu offerings that KFC delivers. In elementary schools, KFC will work with teachers to recognize student achievements through a free KFC Chicken Nuggets award certificate. In addition, KFC will stage Fundraising Nights at local area restaurants where a percentage of sales will be donated back to local area schools.
In high schools, KFC will promote and stage the “KFC Bucket Challenge" a series of events throughout basketball season that will involve fans taking half-court shots to receive KFC prizes. A School Counselor appreciation program rounds out the campaign by giving the school staff incentive cards for students and providing information on KFC’s employment opportunities for students.
Campus Multimedia is proud to partner with KFC in this exciting initiative that will continue our legacy of helping connect brands with schools by delivering added value where it is needed most.
- Karl Mawhinney, CEO and Founder of Campus Multimedia.
“One of KFC’s core business strategies is to deeply connect with communities where we live and operate”, says Tyson Yirak, National Field Marketing Manager for KFC. “Our local restaurants thrive when we give back to our communities and partnering with schools is a big part of that mission”.
Participating KFC stores will work with schools in close proximity to their locations to reinforce community connection with the people they serve. Campus Multimedia is leading school communication and execution to deepen KFC’s investment in the communities in which they serve.
About KFC
KFC Corporation, based in Louisville, Ky., has been serving joy through its Original Recipe ® fried chicken and finger lickin’ good food since 1952. KFC’s Original Recipe represents the unmistakable taste of KFC – the top-secret, unique blend of 11 herbs & spices that was perfected by Colonel Harland Sanders and is still used today. Beyond bucket meals and homestyle sides, KFC specialties include KFC Chicken Nuggets, the KFC Chicken Sandwich in spicy and classic, Extra Crispy™ Tenders, KFC Famous Bowls®, KFC Mac & Cheese Bowls, Pot Pies and Secret Recipe Fries. There are over 27,000 KFC restaurants in more than 150 countries and territories around the world. KFC Corporation is a subsidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE: YUM). For more information, visit www.kfc.com. Follow KFC on Facebook, Twitter, Instagram and TikTok.
About Campus Multimedia
Campus Multimedia (CM) is on a mission to improve school life for students, teachers, and school districts through brand partnership programs that meet school needs. Its extensive network of 77,000+ school relationships creates an unparalleled impact for brands to step inside schools at scale with mutually beneficial goals. As the leader in school marketing execution, CM creates platforms for brands to achieve their goals and schools to receive resources. CM is under Stewbowie, LLC, a Brooklyn, NY-based sponsorship and consulting firm. Learn more at campusmultimedia.com. Connect with CM on Facebook, Instagram, and LinkedIn.
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