New Digital Marketplace Connects K-12 Schools With Local Sponsors to Fund Athletics and Community Programs
SponsorPlace by Campus Multimedia simplifies sponsorships for schools and businesses alike—fueling student programs with local support.
SponsorPlace, a groundbreaking sponsorship platform, launched this week to help K-12 school leaders unlock funding without the administrative burden. The all-in-one marketplace helps schools connect with local businesses, streamlining how sponsorships are created, managed, and executed.
Developed by Campus Multimedia, the nation’s leader in brand activation for K-12 schools, SponsorPlace simplifies how schools attract and manage sponsors—from digital signage and branded apparel to special events and theater programs. The platform empowers administrators to build sustainable, community-driven revenue streams that directly support students.
"Schools need funding to run strong programs, but finding support takes time and resources many districts just don’t have,” said Karl Mawhinney, CEO of Campus Multimedia. “Meanwhile, local businesses want to support schools and be seen in their communities. SponsorPlace bridges that gap—making it easy to create measurable, meaningful sponsorships that benefit everyone.”
At SponsorPlace.com, schools can post custom sponsorship opportunities for everything from carline banners to event sponsorships and social media posts. Businesses browse and select opportunities, with all communication, transactions, and reporting handled in one easy-to-use platform.
SponsorPlace is now available to schools nationwide, free to use, and growing quickly through new partnerships. Among its early adopters is Broward County Public Schools in South Florida—the nation’s sixth-largest school district, serving students across 327 schools. The district views the platform as a powerful tool to engage local businesses and enhance access to vital resources for its schools.
“SponsorPlace has fundamentally changed the way we approach school-based fundraising and sponsorships across Broward County,” said James A. Knapp, President & CEO of Broward Education Foundation. “It empowers our schools with the autonomy they need while giving district leaders the structure and transparency to build trust, drive equity, and deliver impact.”
While colleges and universities have long had systems in place to support sponsorships at scale, public K-12 schools have lacked the tools and reach to do the same. SponsorPlace is changing that—equipping every school to turn local partnerships into lasting impact.
To create a free school account or sponsor a program in your area, visit www.sponsorplace.com.
About Campus Multimedia
Campus Multimedia is the nation’s leader in brand activation for K-12 schools. By connecting a network of over 84,000 schools with aligned brands, CM provides recognition, resources, and revenue to strengthen school communities. Campus Multimedia’s turnkey programs empower schools while helping brands create authentic local connections that drive engagement and lifelong loyalty.
About SponsorPlace
SponsorPlace is a modern sponsorship marketplace that empowers K-12 school administrators to tackle funding challenges and grow thriving programs for students. By connecting schools with local businesses, SponsorPlace unlocks sustainable, community-driven sponsorships, eliminating hurdles to finding sponsors, aligning with school values, and administrative tasks. Developed by experts in K-12 marketing and sponsorship innovation, SponsorPlace is a free-to-use, secure, scalable solution that drives immediate impact for both schools and brands.