Planet Fitness High School Sponsorship

Written By Campus Multimedia
 
 
 

To amplify community involvement and impact, Planet Fitness launched a hyper-localized strategy to promote Planet Fitness locations in communities served.

Campus Multimedia helped to negotiate and execute sponsorships with local high school athletic programs. Participating schools received assets for on-site signage and print collateral and a digital promotion kit featuring scoreboard ads, website banners, and social images.

School Wins:

Schools were provided with financial support for:

  • Team Apparel & Meals

  • Prizes & Giveaways

  • Tournament Fees

  • Awards

Brand Wins:

  • Increase brand awareness

  • Deepen local partnerships with schools

  • Drive memberships at Planet Fitness locations

284K

AUDIENCE REACH

156

SCHOOLS

186

PLANET FITNESS CLUBS

 
Campus Multimedia
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