Countdown to Kickoff: Georgia High School Football Gets the Big Stage
Friday nights in Georgia are about to be bigger than ever!
Friday night football has always been the heartbeat of Georgia communities, a tradition where neighbors gather, rivalries come alive, and student-athletes pour their hearts into the game. This year, that tradition is stepping onto a bigger stage.
Score Atlanta, Georgia's premier source of high school sports news, in partnership with Campus Multimedia, is proud to announce the launch of the Georgia High School Countdown to Kickoff, a precursor to the Drive for the GHSA State Title.
The pregame show first hit TV sets across the state on August 22 with the highly-anticipated matchup between Collins Hill and Woodward Academy, and featured two-time Super Bowl champion Rodney Harrison as the guest picker. This first-of-its-kind statewide pregame tour will continue to travel across Georgia throughout the fall season with the season-long Drive for the GHSA State Title, which highlights new schools and top matchups every Friday night, celebrating the tradition of high school football while engaging fans and families with immersive experiences both on-site and on-screen.
High School Football in the Spotlight
For players, coaches, and fans, Countdown to Kickoff is an opportunity to shine a light on high school football as never before. Each week, a new school community gets the chance to feel the thrill of being showcased on a regional television stage, with all the energy and excitement of a primetime broadcast.
And as this tour grows, it also creates opportunities for partners to get involved. Brands like Jersey Mike's are sponsoring specific games and becoming part of the story, helping elevate schools and athletes while connecting with families and communities across Georgia.
What Fans and Sponsors Can Expect
At every stop, Countdown to Kickoff brings the feel of a big-time game day:
A full production setup with broadcast talent, special guests, a media desk, and a fan activation zone
Live pre-game, in-game, and post-game coverage that captures every angle of the matchup
Statewide broadcasts produced by Peachtree Sports Network on the Atlanta News First News Network
For schools, it’s a chance to showcase not just the game but the spirit of their entire community in front of a regional audience that stretches far beyond the stadium.
2025 GA High School Countdown to Kickoff Schedule
August 22 – Collins Hill at Woodward Academy
September 5 – Roswell at Buford
September 12 – North Oconee at Jefferson
September 19 – Hebron at Blessed Trinity
September 26 – Game TBD
October 3 – Marietta at Walton
October 10 – Gainesville at Milton
October 17 – Game TBD
October 24 – Hall of Fame Game – TBD
October 31 – Douglas County at Carrollton
Why Supporting High School Football Matters
For years, the excitement of high school football has lived in the bleachers and on highlight reels. Now, Countdown to Kickoff gives Georgia schools the recognition of a professional stage, turning hometown heroes into household names across the state. When the lights come on this fall, Georgia’s high school athletes will be stepping into the spotlight they’ve earned.
Want to be in the heart of the action? Align your brand with the pride, passion, and spirit of Georgia communities. Contact us able support the timeless tradition of high school football and the athletes, coaches, families, and fans that support them.